Spotify | App Store product page design

Spotify’s Google Play and Apple App Store pages get ~2.5B visitors every year. The app store pages are the place where every user downloads Spotify for the first time, and is a great determining factor for users whether to download the app or not.

In my role as both graphic designer and App Store Optimization Manager at Spotify 2021-2024 I had the responsibility of making sure the App Store product pages were up to date with relevant design and content. 

Throughout the updates I collaborated closely with regional teams, music, podcast and audiobooks teams, localization and legal to make sure the way Spotify presented itself in the best way. Featured below is the design for 2022 for the iOS App Store globally and in some of the +80 markets Spotify is live in.